LinkedIn Associate Product Marketing Manager, Consumer Experience in San Francisco, California
Title: Associate Product Marketing Manager
Location: This role will be based in either San Francisco, CA or Mountain View, CA depending on which location the applicant chosen for this role is currently residing.
LinkedIn was built to help professionals achieve more in their careers, and every day millions of people use our products to make connections, discover opportunities and gain insights. Our global reach means we get to make a direct impact on the world’s workforce in ways that no other company can.
Searching for your dream job? At LinkedIn, we strive to help our employees find passion and purpose - join us in changing the way the world works.
The Consumer Experience team knows that to get the most from LinkedIn, members need to believe in the power of relationships to transform careers. It’s easy for us to see LinkedIn through our own experience, but our team is driven to ensure LinkedIn is an engaging and valuable experience for all of our 500M+ members. We’re looking for an enthusiastic and experienced Associate Product Marketing Manager to help build more engaging products, formulate more impactful strategies, and deliver more memorable campaigns.
Work with a cross-functional team of product managers, data scientists, designers, and editors to build and launch products globally - from positioning & messaging, to Go To Market strategy, to launch-day execution.
Keep our team up to speed on insights into the core needs of our members - including competitive analysis, NPS studies, and ongoing qualitative & quantitative research.
Amp up our existing digital marketing channels (email, social) and test new channels to increase awareness of LinkedIn’s content products among our target segments.
Work with public relations, brand marketers and LinkedIn’s internal creative team to develop and launch marketing campaigns.
2+ years of experience in relevant marketing, brand marketing, product marketing, or business strategy roles
Experience using market research to inform product development strategies
Ability to inspire and lead cross-functional teams
A combination of analytical and creative abilities, with emphasis on creativity
Ability to effectively represent and advocate for users with product counterparts in both written and verbal communication
Ability to work autonomously, focusing on key outcomes amidst competing priorities and tight deadlines