Syracuse University Part-Time Faculty- Section Lead for MBA@Syracuse- Marketing Analytics (Online Course) in Syracuse, New York
Part-time Faculty to be a section lead for MAR 653 – Marketing Analytics. (3 credits). Online course.
Course description: Marketing analytics techniques including multiple regression, logit, cluster analysis, ordinal logit, multinomial logit, and conjoint analysis. Marketing decision support models such as new product diffusion, test-market, price and sales promotion decision models. Other relevant topics may be added per discussion with the department chair.