Pearson Product Marketing Assistant in San Francisco, California

Product Marketing Assistant


At Pearson, we’re committed to a world that’s always learning and to our talented team who makes it all possible. From bringing lectures vividly to life to turning textbooks into laptop lessons, we are always re-examining the way people learn best, whether it’s one child in our own backyard or an education community across the globe.We are bold thinkers and standout innovators who motivate each other to explore new frontiers in an environment that supports and inspires us to always be better. By pushing the boundaries of technology — and each other to surpass these boundaries — we create seeds of learning that become the catalyst for the world’s innovations, personal and global, large and small.

The Higher Education Global Product team provides learners with the skills, competencies and behaviors required to succeed in college and their subsequent careers. This team is responsible for developing and delivering learning content in new and innovative digital formats, creating cutting-edge learning applications that collect data and use predictive capabilities to provide personalized learning and improve learner outcomes.

Pearson is an Equal Opportunity and Affirmative Action Employer and a member of E-Verify. All qualified applicants, including minorities, women, veterans, and people with disabilities are encouraged to apply.

Position Overview:

The Marketing Assistant within the Global Courseware division of Pearson is responsible for assisting one or more Product Marketers who focus on digital and content strategies forBiology, Health, Nutrition, and GeoSciencecourses in higher education.

Position Responsibilities:

This position assists the Product Marketers in wide-ranging tasks that support the marketing and business objectives of the team in the markets above.

Responsibilities include:

  • Participate in synthesis of market research and learning science insights associated with assigned products. Assist with market research – data collection and entry-level data analysis – to inform decisions regarding products and strategy.

  • Assist in the drafting and implementation of marketing plans, including support in creating assets such as sales tools, market forecasting reports, customer-facing communications, and marketing collateral.

  • Prepare materials and handle the logistics for internal meetings as well as customer-facing conferences, events, and virtual events.

  • Assist with market development and market seeding activities for new product launches, including tracking participants and payments on a central document.

  • Participate in and support customer events as needed, including occasional demos of our technology to customers, at conferences as well as online.

  • Fulfill requests and answer questions from professors and sales representatives.

  • Setup and maintain a tracking database to monitor market use of technology products and/or textbooks.

  • Support the training of local marketing members and field personnel on product enhancements, as well as marketing/sales campaigns. Build relationships with internal stakeholders such as North America marketing and sales in order to effectively serve the needs of the customers.

  • Grow and maintain a student advisory board via activities such as recruitment, project organization, administrative support, logistics, and communications.

  • Contribute to team initiatives as needed.


Essential Skills & Qualifications:

  • Bachelor’s degree required.

  • Excellent organizational and written and oral communication skills required.

  • Detail oriented with a high commitment to quality.

  • Experience and interest in working in a fast-paced work environment which requires problem solving and handling multiple priorities simultaneously.

  • Proficient in Microsoft Office (Excel, Word, PowerPoint) required; experience with Google docs preferred.

  • Sales and/or customer-facing experience a plus.

  • Positive attitude, attentive to one’s communication tone, and accepting of change.

  • Passion for education and interest in educational software is preferred.

Pearson is an Equal Opportunity and Affirmative Action Employer and a member of E-Verify. All qualified applicants, including minorities, women, protected veterans, and individuals with disabilities are encouraged to apply.

Primary Location: US-CA-San Francisco

Work Locations: US-CA-San Francisco-1301 Sansome 1301 Sansome Street San Francisco 94111

Job: Marketing

Organization: Global Product

Employee Status: Regular Employee

Job Type: Standard

Shift: Day Job

Job Posting: Jul 17, 2017

Req ID: 1712032