Dell Marketing Communication Advisor in Kawasaki, Japan

Focuses on communication & content to internal/ external customers in assigned location/ BU. Recommends and/or selects appropriate targeted messages and assets to drive customer behavior. Builds awareness of the full Dell global creative asset portfolio of offerings. Output drives revenue into the business while enhancing Dell’s brand and reputation. Plans/ develops/implements strategic projects for marketing communications (advertising, direct mail, promotional programs, events, sales enablement content etc.) to promote the sales of Dell offerings. Drives marketing communications to establish, enhance or distinguish Dell’s product placement within the competitive arena. Supports attainment of quarterly marketing plans. Aligns all marketing communications to support the Dell brand. • Plans quarterly SOW together with GTM Team to ensure development, production, and completion of marketing programs. • Develops, analyzes, and recommends evaluation process that identifies strategic advantages, competitive programs and customer needs. • Prepares materials for internal and external presentations on products, business plans and leadership communications. • Translates product plans, roadmaps and strategies into key product marketing messages and communications. • Determines appropriate vehicle/assets for message and audience • As Japan language expert, help managing translations, proofread and quality check to make sure messages are both consistent and resonate in Japan market • Conducts close working relationship with the agency and provide direction. • Manages inputs for content of communication with Brand, Legal, Merchandising and other stakeholders. • Provides creative input to agency on layout and positioning, etc. aligning to Dell brand and voice guidelines. • Works with agency or team to set marcom strategy. • Manages and optimizes the marketing communication budget. • Obtains approvals for project or creative brief from local GTM team • Ensures correct in-market dates according agreed Marketing plans

PERSONAL/PROFESSIONAL SKILLS -Japanese language expert
-Knowledge of both online and offline vehicles -Excellent communication skills -Experience with the MS Office package -Excellent time management skills - responsive, flexible, able to manage many projects simultaneously and meet strict deadlines -Able to fit well within the culture of the Operations and extended teams -Excellent tactical and execution skills with proven track record in copywriting. -Excellent creative thinking -Attention to details for quality check

EXPERIENCE & EDUCATION -6 years relevant work experience -Native Japanese and Fluent in English

Job: *Marketing Comms

Organization: *Operations

Title: Marketing Communication Advisor

Location: AP-JP-Kanagawa-Ken-Kawasaki

Requisition ID: 17000GJZ